Cookie policy

Cookie Policy

Cookies are small text strings sent by the Site to the user's device, where they are stored and later retransmitted to the Site during subsequent visits. Cookies can be proprietary (set directly by Positive Studio) or from third parties.

Cookies are useful because they allow the Site to recognize the user's device, facilitate navigation between pages, remember user preferences, and enhance the overall user experience. They can also ensure that online advertisements are more relevant to the user's interests.

Cookie Management

Cookies can generally be blocked globally; however, this may affect the usability of the Site. Most modern browsers allow users to modify cookie settings, typically found under "options" or "preferences" in the browser menu. For more details, refer to the following links:

For information on managing cookies on other browsers, consult the browser's online help files. If these resources are insufficient, refer to the browser's "Help" section for additional details.

Data Collection Through Cookies

When visiting the Site, the Company collects data passively via cookies and other technologies such as internet tags, web beacons, and browsing data collection tools. These data are primarily used for the following purposes:

  1. Evaluating, analyzing, and improving Site performance (technical cookies strictly necessary for the Site's functionality).
  2. Managing, protecting, and improving the Site and its systems (technical cookies strictly necessary for the Site's functionality).
  3. Understanding visitor preferences.
  4. Identifying server issues (technical cookies strictly necessary for the Site's functionality).
  5. Compiling aggregate statistics on Site usage and trends.
  6. Personalizing the user's experience on the Site.
  7. Advertising on other websites.
  8. Customizing offers and bringing products and services of interest to the user's attention.

The Company may combine data collected via cookies and other tracking technologies with personal data. In such cases, all data are treated as personal under this Privacy Policy.

Cookie Consent

As per the Italian Data Protection Authority's decision on "Simplified Arrangements to Provide Information and Obtain Consent Regarding Cookies" (published June 3, 2014), cookie consent may be given through simplified methods after the appearance of a banner containing a brief cookie notice. Consent can be provided by:

  • Scrolling down any page of the Site (scroll action).
  • Clicking on internal links on any page of the Site.
  • Clicking "OK" or "X" in the banner containing the brief cookie notice.

Google Analytics

This Site uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses cookies to help the Company analyze user behavior, compile reports on website activity, and provide other services related to website activity and internet usage. Google does not associate the user's IP address with other data held by Google. To view Google's Privacy Policy, visit Google Analytics Privacy Overview.

To opt out of Google Analytics tracking, users can install the Google Analytics Opt-out Browser Add-on, available at Google Analytics Opt-out.

Third-Party Cookies

This Site also employs third-party cookies. The table below outlines these third parties, the purpose of their cookies, and links for managing consent:

Google AdWords, Marketing

https://support.google.com/adwords/answer/2407785?hl=en

Facebook
https://en-gb.facebook.com/help/cookies/

Instagram
https://help.instagram.com/1896641480634370?ref=ig

Youtube
https://policies.google.com/technologies/cookies?hl=it